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Human beings have been communicating with pictures since we lived in caves. I’ve had the chance to explore some of these caves in the Southwestern United States marveling at the ancient [...]

Allegory is excited to announce the promotion of Julia Ingersoll to Communications Manager. In this position, Ingersoll will manage brand, public relations, inbound marketing and copywriting [...]

The behaviors of a group of people are what create the culture of an organization. If you want to create a culture shift, it's time to look at your behavior.

Company Cultural Values Are you sending the right message? Some questions to ask yourself: If someone were to ask you for a quick list of your company’s cultural values, could you recite [...]

Social Media Marketing And the Inbound Methodology As the number of online marketing vehicles continues to grow, many business owners find themselves in a bit of a quandary. Not only are they [...]

How to communicate your brand with your internal team 7 practical ideas From Apple to Southwest to Zappos, some brands are celebrated by their customers and embraced by their employees. A sense [...]

Steps to More Effective Writing and Storytelling Courtesy of George Orwell While George Orwell’s lasting impressions on the modern world are his novels Animal Farm and 1984, he was also a [...]