Theresa Agresta is an expert facilitator who works to further the goals of executives, professionals, and the organizations they lead, using exceptional listening skills to uncover core beliefs and translate them into inspiring visions and effective strategies.
In 2001, Theresa co-founded Allegory Studios. She was instrumental in the refinement of The Allegory System, a strategic process that identifies the unwritten rules of engagement that drive decisions and behaviors in any organization, including the administration of CultureTalk, an online survey tool. This clear understanding of organizational culture, combined with research on industry, economic, regulatory and community impacts, allows Allegory to quickly get to the heart of the matter underlying every important strategic decision.
Through this process, Theresa leads clients in corporations, professional firms, and healthcare organizations into new ways of organizing their services and positioning their accomplishments, helping to shift leaders into new paradigms that will move them into the future. Working as a consultant to architecture firms, she has facilitated community groups, school districts and downtown revitalization organizations toward consensus around common visions and goals.
A gifted communications professional, Theresa has led major rebranding initiatives that impact the identity of organizations from the ground up, including naming, logos, brand language, collateral and website development.
She began her career in public relations for Windows on the World in New York City’s World Trade Center, attracting the attention of NYC and international travel media, and serving as host to political leaders such as Henry Kissinger, entertainment giants such as Stevie Wonder, and championship sports teams.
For nine years, Theresa served as public relations manager at EYP, a national top-20 architecture and engineering firm, where she worked to advance the reputation of the firm, its high-profile national and international projects and firm principals. She facilitated focus groups to improve communications across the firm’s six offices, representing employee concerns to management.
She serves on the Executive Board of Directors for the Saratoga County Chamber of Commerce and is an engaging speaker at regional and national trade and business events.